My First Fashion Intern Interview

So back in the spring, I sent out my CV to various Swiss fashion design companies, in hopes to gain work experience over the summer. Sadly, I either received “no’s” or no reply at all. However 2 weeks ago, one of the companies actually did reply 7 months later, inviting me to an interview for a placement starting in January for 3 months. Needless to say, I was very excited!  Unfortunately I was unable to accept the placement, as I am still in the middle of my degree and start the new term again in January. However I was still able to meet up with the head designers a few days ago for an interview.

As I arrived at the studio, I was greeted by one of the head designers, who told me little bit about the company’s history and showed me around. It is a small business that has been around for 4 years run by 2 local designers that specialize in party and elegant evening wear cocktail dresses. In front of the studio, they have a shop where they sell the clothes while downstairs is where the sewing takes place. Some of the tasks interns are typically assigned to do include: sewing, pattern cutting, helping out at photo shoots, selling clothes at the shop etc.

The company recently just presented a collection at fashion week in Warsaw. This was their first ever showcase outside the country, which gave them a chance to push their brand a bit further internationally. In comparison to the major fashion capitals, the Swiss fashion industry is rather small. However in the past several years thanks to events such as Mercedes Benz Fashion Week in Zurich and Mode Swiss, it has slowly but surely emerged into a bigger scene, providing more creative opportunities for local designers.

As I mentioned above that I unfortunately can’t do the placement at the moment, I asked if it might be possible to work for them over the summer instead. They said that if there are any positions open, they will let me know but can’t promise anything. Whatever the future may hold, at the end of the day I was really exited to experience contact with industry professionals. I look forward to do some more Networking after Christmas break, as it is going to be a big part of my course unit next term.


Event Idea: DIY Workshop at Bestival

So back in September 2013, we were put into groups based on similarities each person had with their summer project. I was in the “Eco Fashion” category. Each group had to plan an event that best represented the showcasing/selling of their products.

The Idea we had for an event was a DIY Workshop Tent at the music festival Bestival. The basic concept is where festival visitors are able to bring some old clothes, accessories ect, and will get the chance to customize individual items. To go along with our group’s eco fashion theme, we also plan on educating visitors about environmental issues and facts and how to be more eco conscious. Flyers and leaflets about eco facts will be distributed throughout the whole area.  The tent will have different stands such as various customize clothing tutorial stands, organic food stalls, smoothie/juice bar, organic face paint stand, and a swap shop. Suitable sponsors for this event would be Waitrose, Innocent Drinks and Fair Trade.

For my summer project, I used the upcycling method to create my product. I collected some of my old clothes to create an item of clothing. I used sleeves of a men’s shirts and two jersey t-shirts to make a sports looking jersey dress.

However for the Design ID project, I didn’t use any recycled garments but instead made sure that at least one of my items of clothing was made out of an eco friendly fabric. My digital printed tank top is made out of organic jersey cotton.

Apart from being made out of an organic fabric, I believe that my tank top would suit our Bestival theme quite well. I can see it being worn at festivals combined with other items of clothing that is none sportswear related such as a pair of denim jean shorts and black combat boots. The contemporary graphic print would make it a suitable statement piece combined with plain fabric clothing and simple accessories.

Planning an event in a Fashion Design course was something I didn’t expect us to do at the start of the term. However, it was something I actually enjoyed and was kind of excited to hear that we are going to organize an actual event after Christmas break. Below is a styling image I put together to create a festival inspired outfit as well as an image of Bestival I found on Google.



Running Shorts







So I decided to make a pair of running shorts for my sportswear inspired outfit. The fabric I used was a breathable water resistant  polyester with a 2 layer membrane. Polyester is an ideal choice of fabric when creating sportswear garments because not only does its abrasion resistant quality make it durable, but also crease resistant. This therefore provides the wearer ideal flexibility and comfort during body movement. To give the shorts that sportswear aesthetic, I added features such a an elasticated waistband and a yellow binding around the leg holes.  Above are images of how I sewed the shorts together as well as a finished technical drawing.

Printed Tank Top



23 Print Design



For my design Identity project, I really wanted to incorporate some digital print design. The inspiration for my design came from Barcelona’s  Park Guell. This landscape park complex is considered to be one of  finest works designed by architect Antoni Gaudi. It captures an absolute synthesis of architecture, nature, and color. The multicoloured mosaic features were a huge inspiration for me to create digital print designs for my tank top.The fabric I used was a stretch organic jersey cotton.

The images I used to design my print was from personal photographs taken from my vacation in Barcelona. With Photoshop, I added filters such as “stained glass” and “photocopy”, then layered the images together.

Above are images of the final garment as well as the images used to create the print.